Protect Your Business Against The Rise of "Superbugs"

Hotel, Catering & Leisure Industry

SELFCLEAN Technology

Our unique antimicrobial barrier technology provides unrivalled cleaning and disinfection armoury in the fight against infection and potential outbreaks.

A safer customer environment

In a world where we are fighting a losing battle against more resistant bacteria and viruses, the need for new technology to clean and disinfect our business environments has never been greater.

The hospitality / hotel sector relies heavily on the quality of the aesthetic appearance and cleanliness environment. Customers expect to see a front of house, restaurant and bedrooms in pristine condition and this is vital to the success of the business.

All hotel facilities such as sanitary facilities, kitchens, gyms, pools and health Spas etc. require the same high standards of cleanliness and SELFCLEAN / Goldshield® products can be used to clean and protect all of these facilities.

“Cleaning alone does not kill potentially harmful microorganisms such as Norovirus the “winter vomiting” virus, which can strike at any time”

Most normal cleaning products do not contain any form of biocide relying on physical removal of soils and microorganisms as cleanliness is the main objective. Even if they do contain some form of biocide, none can compete with the long-lasting effect of using SELFCLEAN / Goldshield® known as our long-lasting “residual protection”.

Sanitary areas, gyms and any activity where there is a high potential for harmful microbes to be transferred onto surfaces and subsequently to guests or visitors become a potential risk of infection.

Goldshield®’s advanced technology contains a range of liquid products that can both clean and disinfect. Our products leave an invisible layer which is completely safe to guests and staff but carries on killing harmful microbes for potentially days after a single application.

Using SELFCLEAN / Goldshield® will provide your guests and staff with “peace of mind” that your hotel is not just visibly clean but microbiologically clean as well thereby providing a safer environment for your staff and your guests.

Protecting your guests and staff against the threat caused by common surface areas is vital in the control of Norovirus and other harmful microbes. To combat this, SELFCLEAN / Goldshield® provide a hand - washing sanitiser that will protect hands for up to 24 hours with a single application.

The SELFCLEAN / Goldshield® range comes in ready to use spray bottles, wipes, hand sanitisers, or in a format (concentrate) that you can make up yourself. SELFCLEAN / Goldshield® is easy to use, non-toxic and does not require any changes to how you clean. SELFCLEAN / Goldshield® will also provide training and after sales service if any extra help or advice is required.

Why should you use our products?

SELFCLEAN / Goldshield® is a silicone based polymer that for many years was used in the treatment of textiles to provide both hydrophobic and antimicrobial properties. Our R&D team were able to adapt this technology to provide a water based solution and a molecule capable of forming a covalent bond with hard and soft surfaces. This meant that we now had a biocidal product capable of being used on hard and soft surfaces that provides a durable antimicrobial mono-molecular layer protecting the surface for extended periods.

Disinfectants of which there are many, are important to control pathogenic or harmful microorganisms as if there are any on a surface potentially capable of causing infection, removing them by cleaning and killing them by disinfection minimises that risk. Many products contain both detergent and disinfectant and are termed sanitisers. Products containing powerful agents such as chlorine or more recently chlorine dioxide, have excellent microbicidal properties but can be damaging to surfaces and can have health & safety issues depending on their concentration.

SELFCLEAN / Goldshield® does not replace cleaning as this remains an important part of the process and as an acknowledgement of this we have a sanitiser in our range that both cleans and disinfects. A surface has to be thoroughly clean before the application of SELFCLEAN / Goldshield®.

The reason cleaning is important is that during the course of the day surfaces become “dirty” and need to be cleaned to remove this soil and for aesthetic reasons. Moreover, if surfaces were not cleaned regularly even with microfiber and normal detergent soils such as body fat (the “smudge” we see on glass) will build up and both protect and provide nutrients for microorganisms held within.

SELFCLEAN / Goldshield®’s covalent bonding means that it remains active even if the treated surface is cleaned by physical and even chemical action.

SELFCLEAN /Goldshield® has a product that:

  • Is not removed by routine cleaning
  • Enhances cleaning
  • Provides a surface that is microbiologically clean in excess of 24 hours


SELFCLEAN's liquid spray persistent residual antimicrobial barrier protection technology.

  • The microbe lands on the treated surface
  • The microbe is then pulled onto the molecule by strong electrostatic forces
  • The microbe is then pierced and killed
  • The analogy is “a bed of molecular nails”

SELFCLEAN's technology forms a covalent bond which allows it to remain affixed to any hard or soft surface including textiles. The surface is positively charged generated by a nitrogen molecule, which pulls in negatively charged microbes. Through a long carbon chain, this unique assembly penetrates the cytoplasmic membrane physically stabbing the cell releasing ions, denaturing proteins and causing cytoplasm to leak so the cell is then destroyed. This renders the microbe dead and incapable of any adaption.

SELFCLEAN uses a technology that not only cleans and disinfects any surface but also protects it from microbes that land on the treated surface once it is dry.

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